Boost Your Bookings With Smart, Targeted Online Marketing
Vacation rental property marketing is the most challenging aspect of owning and operating a vacation rental and generating the income necessary to maximize the return on your investment. It requires specialized knowledge, deep experience, and daily maintenance to maximize booking revenue in this highly competitive market. That’s where we come in. Our Vacaygents are experts at every facet of vacation property marketing, so you don’t have to be. Our proven system gives your property the exposure it needs, and we’ll build and manage everything necessary to Boost Your Bookings!
A Dedicated Vacation Rental Website For Your Property
Listing your vacation rental on hosting websites and creating stunning listings is only the beginning of the marketing process. The next thing you need is a dedicated website, so vacation renters can find you on the internet when they search for vacation spots in your area. Having your own website gives you the flexibility to post any content you like, promote your property anytime, and maintain a blog – a key component to make your property more visible and interesting.
We’ll create a beautiful website that highlights the best aspects of your vacation rental, and our content specialists will ensure your site is optimized to include the keywords and phrases prospective renters search for in your area. We’ll also launch a blog for your property and write articles that grab attention and build an audience of repeat renters.
Engaging Social Media
An active presence on the right social media channels gives you wider exposure to your potential vacation renters, and important avenues to build a following and promote your property. They’re great platforms to tell a compelling story over time, develop a strong emotional connection between your property and your audiences, and provide your renters with an easy way to share their experiences - making your property all the more appealing to future renters. Our social media team can handle every aspect of social media for you so it’s easy to get up and running fast, and keep content current.
We’ll create inviting, eye-catching social media pages for your property, build a customized calendar of content with seasonal influences, then write and post compelling content across all your social channels. We can also expand your exposure and promotion by creating a unique social media marketing program for your rental to directly engage your social media audiences on their pages and social groups.
Smart, Targeted Digital Marketing
When you want to maximize your bookings, especially off-season, selective use of highly effective digital marketing channels can give you the boost you need. Our digital advertising experts can create a comprehensive marketing plan that fits your unique goals, budget, and the size and scope of your property, then delivers the rental prospects needed to convert into the book volume you want.
We target your prospects based on the keywords and phrases they use to search for vacation rental properties, create display ads that stand out and get them to click through to your property, then retarget them with additional online advertising once they visit your property to keep your rental top of mind until they book with you.
Let’s kick your marketing into high gear. Email us today!